One of the most in-demand skills for VAs today is social media management, which involves creating, scheduling, and monitoring content for different platforms, such as Facebook, Instagram, Twitter, LinkedIn, and more.
But what tools do you need to succeed in this field? Don’t worry, we’ve got you covered.
Here’s 5 free social media tools that will help you easily and efficiently manage and schedule social media content.
1. Postfity
Postfity is a free tool that allows you to schedule up to 10,000 posts in advance for multiple social media profiles, including Facebook, Twitter, Instagram, LinkedIn, and VKontakte. You can also edit your photos, add watermarks, create snapshots, and use snippets to save and add relevant hashtags. Postfity also has a calendar view, a team collaboration feature, and a social tips calendar with ready-to-use texts, hashtags, and images to inspire you every day. Postfity is ideal for VAs who want to plan and execute their social media strategy with ease and efficiency.
2. Canva
Canva is a free tool that helps you create stunning graphics and banners for your social media posts. Canva has a vast library of images, fonts, and templates that you can choose from, or you can upload your own. You can also customize your designs with filters, stickers, icons, and more. Canva is easy to use and has a drag-and-drop interface that anyone can master. Canva is perfect for VAs who want to unleash their creativity and make their social media posts stand out.
Canva also has a built-in social media scheduling tool that lets you publish your designs directly to your connected accounts. You can also set up reminders and notifications to keep track of your scheduled posts. Canva’s scheduling tool is a convenient way to save time and streamline your workflow.
3. Mavsocial
Mavsocial is a free tool that lets you connect up to 50 social media profiles on 6 networks, such as Facebook, Twitter, Instagram, YouTube, LinkedIn, and Tumblr. You can also schedule posts, manage campaigns, and access a library of stock and custom images. Mavsocial also has a social listening feature that allows you to monitor mentions, keywords, and hashtags across the web. Mavsocial is great for VAs who want to manage multiple social media accounts and campaigns with one tool.
4. Meta Business Suite
Meta Business Suite is a free tool that is specifically designed for Facebook and Instagram accounts. It allows you to create, schedule, and publish posts and stories for both platforms from one place. You can also access insights, analytics, and audience network to optimize your performance and reach. Meta Business Suite is useful for VAs who want to leverage the power of Facebook and Instagram to grow their clients’ businesses.
Meta Business Suite is also a native tool, which means it is created and supported by the same company that owns Facebook and Instagram. Using native tools is always better, if any, because they are more reliable, secure, and up-to-date with the latest features and changes.
5. Buffer
Buffer is a free tool that allows you to connect up to three social media profiles, such as Facebook, Instagram, Twitter, LinkedIn, and more. You can also schedule up to 10 posts per profile and see a 30-day history of sent posts. Buffer also has a landing page builder and a browser extension to help you create and share content easily. Buffer is useful for VAs who want to simplify their social media publishing and scheduling.
Buffer’s free plan also includes basic publishing tools, such as post previews, custom schedules, and tailored posts for each channel. You can also use Buffer’s AI assistant to generate new posts, repurpose existing posts, and come up with new ideas.
It is a great way to get started with social media management and see the benefits of Buffer.
